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The Power of UGC: How to Turn Your Followers into Brand Advocates
User-Generated Content (UGC) has become one of the most powerful tools in marketing. Why? Because people trust people—not ads. In fact, 79% of consumers say UGC influences their purchase decisions more than branded content. If you want to build credibility, boost engagement, and create a community of brand advocates, UGC should be at the core of your content strategy.